Artificial Intelligence in Brick and Mortar Retail

PenneyVanderbilt

Retail Law AdvisorGoulston & Storrs PC

Headlines about brick and mortar retail tend to be dominated by how these establishments are in decline while online retail is burgeoning. Fortunately for brick and mortar retailers, their demise is not preordained since tools from the online retail universe may also help them succeed. One such tool is artificial intelligence (AI), which is expected to grow rapidly in the next few years.

Online retail is able to target customers easily because of the large data collection that occurs with every transaction. However, brick and mortar retail establishments may employ various AI tools to collect data to tailor in-store shopping experiences and target consumers. For example, video and/or audio surveillance can be used to track shopper activity in stores, and stores can then predict customer preferences and behaviors by analyzing and conglomerating in-store surveillance. Such surveillance methods can use facial and/or voice recognition…

View original post 248 more words

Advertisements

Forget the Hyperloop. Just make Amtrak affordable.

PenneyVanderbilt

An opinion on HYPERLOOP versus AMTRAK from Philly.com

A couple weeks ago, Elon Musk — our nation’s armorless Tony Stark — tweeted that he got the verbal OK to build a high-speed train connecting New York, Philadelphia, and Baltimore. Hypothetically, his Hyperloop could travel 800 mph and get riders from New York to D.C. in the time it takes to watch an HBO comedy. The reaction was split among breathless urbanists begging for more and realists saying that “verbal approval” means nothing. Musk has since stepped up the campaign, with the White House saying it’s had “promising discussions” with him.

This is the kind of pitch that makes upper-class commuters salivate. It’s one step away from being a teleporter!

But here’s the problem: It screws over pretty much every single working-class and middle-income commuter in the city. How dare you build a magic Star Trek train to ferry wealthy folks…

View original post 702 more words